What is a flat white?Ī flat white is a combination of espresso and milk, with a bit of foam on top. So what is the flat white, and why is Starbucks backing it? Here's a primer. The delicious, delicious Australian model. George Mason University's Alex Tabarrok writes, " I do hope that this move will increase coffee innovation throughout the market, pulling us closer to the Australian model." Bon Appetit calls it "the next big thing in caffeine." Even economists love the flat white. And this is no Pumpkin Spice Latte the flat white will be part of the "core menu," sold year-round.įoodies love the flat white. The coffee behemoth will be selling the drinks in the US starting on January 6, Eater reports. Starbucks is trying to win you over with its new offering, the "flat white," a foam-topped concoction that originated in Australia.
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